“商学悦道”北航经管学院系列讲座
（2025年第3期，总第62期）
标题：Privacy Protection and Regulation in Digital Markets（数字市场中的隐私保护和监管）
主讲人：柯特，香港中文大学副教授
时间：5月30日，14:30
地点：新主楼A928
主持人：刘霖 教授
摘要：
In this talk, I will provide an overview of recent developments in consumer privacy protection and regulation both in practices and in academic research. I will make a distinction between first-party and third-party data, which entail different implications for economic analysis and regulation. I will then focus on two of my recent works: (1) Ke, T. Tony, and K. Sudhir. "Privacy rights and data security: GDPR and personal data markets." Management Science 69.8 (2023): 4389-4412.(2) Ke, T. Tony, K. Sudhir, and Yuting Zhu. "Consent-Based Third-Party Data Aggregation."
在本次演讲中，我将概述消费者隐私保护和监管在实践和学术研究中的最新进展。我将区分第一方数据和第三方数据，研究它们对经济分析和监管带来的不同的影响。然后，我将重点介绍我最近的两篇文章：(1) Ke, T. Tony, and K. Sudhir. "Privacy rights and data security: GDPR and personal data markets." Management Science 69.8 (2023): 4389-4412.(2) Ke, T. Tony, K. Sudhir, and Yuting Zhu. "Consent-Based Third-Party Data Aggregation."
嘉宾简介：
Professor Tony Ke is an Associate Professor of Marketing at The Chinese University of Hong Kong (CUHK) Business School. He received a PhD in Operations Research, an MA in Statistics and an MA in Economics from University of California at Berkeley, and a BS in Physics and a BS in Statistics from Peking University. His research is in the area of quantitative marketing, microeconomic theory and industrial organisation. His recent works focus on consumer search, online advertising and platforms, and economics of privacy, data and algorithms. His research work has been accepted for publication at Management Science, Marketing Science, Journal of Marketing Research, Journal of Economic Theory, American Economic Journal: Microeconomics, and Production and Operations Management. He spent five years as an assistant professor at MIT Sloan School of Management before joining CUHK. He is an associate editor of Marketing Science, Management Science, Journal of Marketing Research and Quantitative Marketing and Economics.
柯特是香港中文大学商学院市场学副教授。他在加州大学伯克利分校取得运筹学博士、统计学硕士和经济学硕士学位，以及在北京大学取得物理学学士和统计学学士学位。他的研究领域涵盖量化营销、微观经济理论和产业组织。他近期的研究重点是消费者搜索、在线广告和平台，以及隐私、数据和算法经济学。他的研究成果已被《Management Science》、《Marketing Science》、《Journal of Marketing Research》、《Journal of Economic Theory》和《American Economic Journal: Microeconomics》等杂志接受发表。在加入香港中文大学之前，他曾在麻省理工学院斯隆管理学院担任助理教授五年。他目前担任《Marketing Science》、《Management Science》、《Journal of Marketing Research》和《Quantitative Marketing and Economics》等杂志的副主编。
