所在案例库：中国管理案例共享中心
案例链接：http://www.cmcc-dlut.cn/Cases/Detail/3244
案例名称：货车帮：如何构建“互联网+物流”共享经济平台？
译 名：22 Truck Alliance：how to build a sharing economy platform of “Internet+logistics”?
案例作者：黄劲松，吴晓婧
作者单位：北京航空航天大学
中文摘要：货车帮是中国最早涉足“互联网+物流”行业的先驱者，也是时下最炙手可热的共享经济平台的典型代表。本案例以货车帮发展历程为主线，描述了货车帮在三任CEO的带领下，以中国干线物流为切入点，针对公路物流行业“信息不对称”和“车辆空载率高”的痛点，立志做中国公路物流基础设施，经过十年的不懈努力，为货车司机和货主提供最优解决方案，并以车货匹配为基础，深入车后交易广泛开展合作，大力发展ETC卡、园区一体化、金融及其他车后服务领域，提升公路物流每个环节的价值，成为“互联网+物流”领域名副其实的“王者”。那么，货车帮是如何构建“互联网+物流”共享经济平台的呢？本案例给出了答案。
英文摘要：Truck Alliance is the earliest pioneer in the "Internet + logistics" industry in China, and is also a typical representative of the hottest sharing economy platform nowadays. The case is based on the history of Truck Alliance, describing the development of the company led by three CEOs. Taking China’s trunk logistics as a breaking point, targeting at the problems of ‘Information asymmetry’ and ‘high vehicle vacancy rate’ of the logistic field, after a decades’ effort, the company provides the optimized solutions for truck drives and shippers. On the basis of truck-cargo matching, expanding cooperation in after-vehicle transaction, Truck Alliance develops services of ETC cards, logistic park integration, finance, and at the same time, improves the value of every aspect of highway logistics, growing to be a ‘King’ in the field of “Internet + logistics. Then, how does the Truck Alliance build the sharing economy platform of “Internet+logistics”? The case offers the answer.
中文关键词：货车帮；共享经济平台；互联网+物流；2018百优案例
英文关键词：Truck Alliance，the sharing economy platform，Internet+logistics
案例入库时间：2018-07
